Séminaire KTO-GREDEG-OFCE - Georges Romme (TU Eindhoven)

"Searching for Partners in Open Innovation Settings: How to Overcome the Constraints of Local Search"
Quand ? Le 23-11-2017,
de 14:00 à 15:30
Où ? GREDEG - Salle Picasso
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Séminaire KTO-GREDEG-OFCE - Georges Romme (TU Eindhoven)

 

Title: Searching for Partners in Open Innovation Settings: How to Overcome the Constraints of Local Search

Abstract : The search for partners in open innovation (OI) settings often consumes substantial time, managerial attention, and other valuable resources. Yet, organizations tend to get trapped in local search, which typically leads to collaboration with partners already known to them. To improve the search for partners, we develop and test a tool that exploits the power of state-of-the-art information technology. Our tests confirm the tool’s effectiveness and efficiency, and highlight the importance of using keywords referring to ecosystem positions. Network visualization and semantic algorithms facilitate identification of potential distant partners. Finally, local partners are not that easy to find, as previously thought.